Sadiq Khan’s suit is ruining your friend’s summer

6 Min Read
Sadiq Khan's suit is ruining your friend's summer

Sadiq Khan

4 minutes reading

London’s recently re-elected mayor Sadiq Khan debuted a sassy new summer suit on Monday, and a certain brand of coffee-and-bike bro who planned to look quietly stylish at the weddings of his 30-somethings this summer is absolutely devastated by.

Khan was returned to City Hall for a third term as mayor of London in last week’s local elections, defeating the Tory candidate with a comfortable majority.

When he returned to work at the Tate Modern on Monday, he wore a smart, leaf-green linen suit from the popular menswear brand Percival, which a number of men immediately recognized. With several formal summer engagements clogging up their G-cals, many had also considered buying the £229 jacket And Trousers from €129.

Some men posted on social media expressing their disgust that they had already bought the same item, with a senior policy manager on Many confessed that they had been blindsided by a bombardment of Instagram ads.

Rory McCarthy, who writes copy and communications for the campaign group Control AI, said PoliticsHome that some friends messaged him after seeing Khan’s photos and recognizing the suit he had only just bought himself.

McCarthy agreed that Khan had upset many “Labour cronies” and said he had found the ordeal “emotionally devastating”.

“We were *all* getting the same Percival Instagram ads, which made me feel intensely and pathetically susceptible to ads,” he said.

‘I mean it’s a nice, modern and interesting, but not too interesting suit, you can see why everyone agreed, and why Sadiq would choose to convey the newness and excitement of his new term.

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“But it’s also absolutely emotionally devastating – especially because I thought I looked so handsome when I first bought it – and it raises the horrifying prospect of every centre-left man turning up to the same weddings, all dressed exactly the same. like a bunch of idiots, but I’m still going to wear it.

Calum Weir, Political and Social Research Executive at Opinium, said he would now avoid the Khan suit, despite having previously been tempted to buy it, for fear he would be “pulled up while saying my dear Sadiq Khan costume.”

However, he praised Khan’s choice as “slightly subversive but not trying hard”.

“Political menswear has a habit of having two extremes: very plain and baggy or overly tight and cropped,” he said.

“Regardless of the cut, we usually see politicians wearing worsted suits and there are a few common pitfalls such as thin lapels and often strangely low-slung trousers. Honestly, the Khan suit works well without being too trendy.

“It suits him well and the linen choice is slightly subversive, but not try-hard. Top marks! I think it actually represents a change in what is stylish for menswear. Men are wearing trousers with a higher waist, fuller legs and blazers that fit less It looks like belts, so the green Khan suit is more a reaction to these trends than a creator of them.”

Dan Jones, a best-selling fashion and lifestyle writer, told us PoliticsHome that Khan seemed “to be engaged in a bit of Italian sprezzatura style”, which translates as a style with “a certain nonchalance” to allow the wearer to show “an easy skill in performing difficult actions that require the conscious effort put into it.”

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“He looks elegant and considered, but also relaxed and no-nonsense,” Jones said.

“It’s very British to have a meltdown if a man dresses even slightly strangely and I doubt Sadiq would have worn this forest green garment before his re-election… so I wonder if this is a new, super-confident Khan marks.” can we expect more?

“You never know, at London Fashion Week he could be walking around in a Vivienne Westwood kilt – I’d love to see that.”

Percival, the London clothing brand behind the suit, reveled in their newfound political fame, introducing Khan on their social media as the ‘Mayor of Linen’.

On Instagram, Khan commented: “Whether you’re left, right or a centrist dad, hopefully we can all agree that Percival is one of the many fantastic London brands out there right now, helping us ensure that London is the remains the fashion capital of the world. Proud to be the #MayorVanLinnen.”

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